Tour

It's all pretty darn easy...

• Fill in some standard info
• Ummm... that's all, actually.

There won't be any surprises when you go to set up your AutoResponderMax account. Pick your plan, then you'll be asked for some standard information. You'll choose a username and password. You'll provide us with your payment info (which we won't use unless you keep your account open after the 30 day free trial period). Then, click the Create My Account button you'll see down there at the bottom.

That's it! Your account is now set up. Now let's go set up your store...

This part's pretty easy, too...

• Provide the name and info for your store
• Enter the login credentials
• Upload a logo or header (optional)

Again, there won't be anything too challenging here. You'll fill out some information and if you have any difficulty along the way, just roll over the little, green "Help" next to the field and you'll pop open a window that will guide you through that particular field.

AutoResponderMax gives you the option of adding your logo or header to the top of your emails. As a matter of fact, we recommend it. It helps build brand recognition and adds to the credibility of the email itself. At the bottom of the Edit Store page, you'll see that you have the option of uploading an image file (ideally, a jpeg) directly from your computer. Once you've identified the file (and filled out the rest of the page) just click the "Save Settings" button at the bottom of the page. Your image will be uploaded and your store will be in our system. If you ever want to edit (or delete the store from your account) this is the page to come to.

With all of the information filled in and your image uploaded, just hit the "Save Settings" button at the bottom of the page. If you have the Premium or Ultimate plans – which each allow for multiple stores – you'll be able to add them from the "Manage Stores" page. You'll find the link to that page in the navigation bar in the header. Just repeat this simple process for each store on your account and when you're all done, it's time to move on to the "Emails" tab...

This part is ridiculously easy...

• Seriously.
• This didn't really need to be on the tour,
• In the end we figured, what the heck...

If you've ever been registered for any web-based service you know what to do here. Put your user name in the first field. Put your password in the second field. Click the "Sign In" button and just like that, you'll have access to your account.

This is also the page where you'll find the password recovery link and if you happen to find yourself here without benefit of already having an AutoResponderMax account, you'll find a link to the signup page here as well.

This is where it starts to get really good...

• Activate or deactivate any email at will
• Customize the content of your emails
• Plug and play or advanced control

Once you've logged in, you'll have access to your dashboard and it really couldn't be simpler. On the right of the page, you'll see an icon for each email, as well as a banner across it indicating its status (active, inactive or unused). Click the little button below any icon to be taken to the screen for that email.

Each email's screen will ask you for a bit of information required to activate and run the email. Once you've completed the info, you can save the settings and send a test email using the buttons at the bottom of the page. If everything's in order you can just go ahead and click on the "ACTIVATE!" button at the bottom of the page and the email will go live right away.

There are varying levels of required information and some emails may require accounts with third-party service providers, but all of the procedures are pretty straightforward... unless you like complexity. Up next: Advanced Settings and Email Customization...

Let's say that maybe you're a control freak...

• Each email has its own set of controls
• Set your own campaign parameters
• Change settings as often as you wish

Each AutoResponderMax email has its own menu of Advanced Settings. (You'll find the dropdown menu just below the Email Information section of the email's dashboard.)

By default, the settings reflect best practices for the service that the email in question provides, but you may have a specific reason to alter, for example, the speed with which your Cross-Sell email delivers its message (in order to take advantage of a hot shopping season). There are loads of reasons to manage your settings and AutoResponderMax gives you the opportunity to do it as often as you like.

In less than a minute, you can change the parameters of any email in your campaign. Experiment. Keep what works. It's up to you.

... or you can just leave everything as is and you'll be operating using accepted standard industry practices. Again, it's up to you!

Now, on to customizing your email...

Complete control is at your fingertips...

• Use defaults or build your own content
• Build your message's look and functionality
• Add graphics and links

There are completely simple ways to alter the basic content of the message sent by each AutoResponderMax email within the control panels, but if you want to go deeper — to add functionality or have deeper control over the graphics — you have the ability to alter your email right down to the code.

Below the Advanced Settings dropdown, you'll find the Customize your email dropdown menu. Open it and you'll see the code for your email message as well as a helpful glossary to assist you with your changes. This is relatively low-level stuff (compared to the ease of the primary conrol panel) but there's no reason that you ever have to touch it. We offer it as an option for those with the know how and desire to craft a deeply customized solution, but each email has a built-in default that you can easily tweak from the control panel. The level of control is entirely up to you.

Whether you're a novice user or an expert, you'll want to track the activity on your account and AutoResponderMax offers you full reporting on each email. Let's have a look...

Stay up to date with near real-time email reports...

• Check specific activity on every email
• Use critical info to help you make changes
• Constant access to all reporting

The fact that AutoResponderMax operates automatically shouldn't prevent you from seeing what it's up to. With our real-time reporting system, you'll know just what AutoResponderMax is doing behind the scenes on your behalf.

Each email in the AutoResponderMax collection comes complete with its own report dashboard, listing the recipient of each message, the date and time that the email was sent and, if you choose, you can even see a copy of what was sent to them. All of this info, when cross-matched with your store's data, provides you with an easy way to track the effectiveness of any specific portion of your program and adjust accordingly.

Knowledge is power and AutoResponderMax provides you with a healthy dose of both... knowledge and power.

We're here to help...

• Provide feedback through the forum
• Direct contact about specific concerns

Our goal is to make AutoResponderMax the most powerful automated online consumer outreach tool in the marketplace and we could certainly never reach that goal by resting on our laurels. We strive for constant improvement and with that in mind, we take all of our customers' concerns very seriously and respond with all due speed and attention.